Product Design, Branding, and Integrated Marketing Campaign

Design and Animation

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The Inhaler Watch is a smartwatch that monitors the health and stats of a user with asthma. An inhaler is built into the Inhaler Watch for asthma emergencies.

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Branding for the Inhaler Watch relies on the symbol of air, a triangle with a line through the center. This branding is carried through in the packaging where the watch is incorporated in the air symbol.

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The Integrated Marketing Campaign continues the use of the air symbol in the juxtaposition of fire, a contrasting element of air. 

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